Your Local and Organic SEO Strategy for 2022

SIX-PART MINI-SERIES REPLAY

In this How-To mini-series, Jimmy Newson – The Impact Influencer, uses the Ahref SEO tools to help you improve the overall performance of your website.  At the end of this series, you will have fixed all the errors, warnings, and notices your website had and should see a major improvement in your search traffic and website conversions.

ON-DEMAND WORKSHOP REPLAYS

PART 1:

Performing an In-Depth Website Audit

Getting a website audit means nothing if you don’t know what to do with the data. In this workshop, I will break down what are the key components of a website audit and how you use that data to make informed decisions to improve your website performance and ranking.

 

MINI-SERIES PART 1 RESOURCES

Download Slide Deck

Performing an In-Depth Website Audit

FREE TOOLS

ahrefs webmaster tools

PART 2:

How to Find Thousands of Keyword Ideas in Seconds

You Will Learn:

  • What Are Keywords

  • Why is Keyword Research Important

  • What are the Types of Keywords

  • Identifying the Right Keywords

  • Figuring Out Your Competitors’ Keywords

  • Keyword Terminology

  • Steps to Picking Keywords

  • Available Tools

    MINI-SERIES PART 2 RESOURCES

    Download Slide Deck

    HOW TO FIND THOUSANDS OF KEYWORDS IN SECONDS
    Leadership Timeline Template

    Resource Guide – No Optin Required.

    In this resource guide, we have compiled a list of the best market research tools, divided by categories of free and priced tools. Use them to your advantage and learn how to outperform your competitors and offer a world-class customer experience 

    PART 3: 

    Understanding Backlinks and How to Build a Strong Backlink Profile

    • Link Building Basics
    • How to Build Links
    • What Makes a Good Link
    • Best Link Building Strategies
    • Link Building Tools

    MINI-SERIES PART 3 RESOURCES

    Download Slide Deck

    UNDERSTANDING BACKLINKS AND HOW TO BUILD A STRONG BACKLINK PROFILE

    FREE TOOLS

    ahrefs webmaster tools

    The Beginner’s Guide to Link Building

    Ahrefs backlink blog

    Sponsored Links on Your Blog: The Pros and Cons

    sponsored links blog

    SEO 101: How to Build Backlinks for Better Rankings

    building backlinks

    PART 4: 

    Analyze Your Competitors’ Websites – Focus on What Matters Most

    Using the Ahrefs tool, you can analyze your competitor’s website and domain for strengths and weaknesses. Using this data, you can find content gaps in new opportunities.

    • Learn what works and what doesn’t in your industry.
    • Find competitors’ weaknesses, and capitalize on them.
    • Find competitors’ strengths, and replicate them.
    • Understand what SEO tasks to prioritize going forward.
    • Understand how difficult outperforming competitors in the SERPs is likely to be.

    MINI-SERIES PART 4 RESOURCES

    Download Slide Deck

    Analyze Your Competitors Website

    FREE/PAID TOOLS

    ahrefs webmaster tools

    How to Do an SEO Competitor Analysis [Template Included]

    How to Do an SEO Competitor Analysis blog

    Copy of
    Competitive Analysis Template

    competitive analysis template

    PART 5: 

    The Content Marketing Strategy That Works – Analyigng Your Competitor’s Content

    • How to Find Content Ideas

    • How to Find Link Prospects

    • How to find Low-Competition Keywords

    MINI-SERIES PART 5 RESOURCES

    Download Slide Deck

    The Content Marketing Strategy That Works

    AHREFS: FREE/PAID TOOL

    ahrefs webmaster tools

    AHREFS ACADEMY

    Ahrefs Academy-Content Explorer

    PART 6: 

    Track Your Website’s Rankings: Set Yourself Apart from the Pack

    This is the final workshop in our Small Business SEO Series. Learn how to monitor your rankings over time and chart your performance against your competitors. Get scheduled reports straight to your inbox.
    Here’s what you will learn:
    • What is an SEO report?
    • What should an SEO report contain?
    • KPIs, Organic Traffic Metrics & Backlink Growth
    • Overall SEO Health Overview

    MINI-SERIES PART 6 RESOURCES

    Download Slide Deck

    Track Your Website’s Rankings

    AHREFS: FREE/PAID TOOL

    ahrefs webmaster tools

    How to Do an SEO Competitor Analysis [Template Included]

    Steal our SEO Report

    Copy of Ahrefs
    SEO Report Template

    Copy of Ahrefs SEO Report [Template]

    Official Event Sponsors

    We would like to thank these sponsors for making this event free for all of our attendees

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    Are you sick of your competitors outranking you in the search results?  Wish there was an easier way to get more Google traffic?  Your solution is Ahrefs Webmaster Tools—and it’s FREE!

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    Get started with building a more resilient business through engaging events, power training, actionable strategies and powerful networking opportunities.  This is out-the-box thinking at its best. Free & Paid Monthly and Yearly Memberships Available.

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